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AI is reshaping political discourse, from election campaigns to authorities providers. As media protection and social discussions evolve, political actors, media professionals, and authorities businesses should navigate an more and more complicated info panorama.
This report breaks down key tendencies in AI’s function in Australian and New Zealand politics, revealing:
✅ Authorities effectivity vs. accountability tensions – Whereas information highlights AI’s function in modernising authorities providers, social media raises privateness and transparency issues.
✅ AI-driven political technique & satire – Labor’s AI-generated video mocking Dutton’s nuclear plan blends satire with election messaging, with information taking a measured method and audiences debating AI’s influence on public notion.
✅ Nationwide safety vs. financial transformation – Australia’s AI discussions give attention to defence, cybersecurity, and misinformation dangers, whereas New Zealand’s leaders spotlight AI’s potential for financial progress and social welfare.
To entry these insights, merely fill within the kind
Obtain now
”
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Discover how BNPL is reworking shopper spending, monetary methods, and business perceptions amidst regulatory and media scrutiny.
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Journalism isn’t only a software for informing audiences—it’s additionally a cornerstone of how media manufacturers construct belief, authority, and connection. In an period of media skepticism, the best way information shops leverage journalism to form their model identification has by no means been extra essential.
Our newest report delves into how main Australian and New Zealand information manufacturers like ABC, The Guardian Australia, and The Australian are navigating challenges of impartiality, civic engagement, and viewers belief. By analysing hundreds of thousands of on-line conversations, we uncover what audiences count on from journalism right now and the way media organisations use their reporting to resonate with numerous demographics.
Key insights embrace:
- The connection between journalism, viewers belief, and model notion
- How high information manufacturers align their reporting with societal expectations
- Viewers tendencies that form information consumption and loyalty
Get your copy now

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”
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string(55) “Understanding journalism’s function in media model fairness”
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When tales resonate with numerous audiences, they’ve the facility to unfold shortly and affect perceptions of manufacturers, organizations, and people. Understanding this dynamic is essential for managing reputations in right now’s media panorama.
In our newest report, we discover the intersection of content material, viewers, and media affect to uncover what drives tales to not solely erupt however endure. We have a look at case research like PwC’s tax scandal and Reuters’ investigation into LVMH for example how these tales evolve and persist throughout platforms.
Key insights embrace:
- How tales evolve throughout completely different media channels
- The highest influencers shaping the unfold of those narratives
- The actual influence on manufacturers and establishments
- How distinct viewers segments have interaction with these tales
Get your copy now

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”
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How the platform’s reputation is exerting an influence on the information cycle
With vertical video codecs revolutionising how journalism is created and consumed, comms groups should adapt their methods when in search of media protection.
Our newest report dives into hundreds of thousands of TikTok posts from journalists within the ANZ areas and past, exploring the profound influence this format has had on the evolution of journalism, from content material selections to consumption habits.
Key Insights You may Be taught:
- Why TikTok journalism has exploded in reputation and the way it shapes public and media curiosity
- Essentially the most influential journalists on the platform and the audiences they appeal to
- How TikTok journalism is reworking ‘onerous information’ protection, together with elections and international politics into one thing nearer to information as leisure
Get your copy now →

Obtain now
”
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